Monthly Archives: July 2011

QR Codes in use for The Blade’s Mobile apps house ad

            A good example of a QR Code in an economical ad position is this house ad on for The Blade’s iPhone and iPad apps. Care has to be taken to ensure that because … Continue reading

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QR Codes in newsprint need supervision

 QR Codes are all the rage. The Blade uses them on many of our news, arts and entertainment stories. For example, movie reviews now include a QR Code that takes our Blade audience (used to be ‘readers’) to the movie … Continue reading

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Print lives, so says social media magazine author

I was surprised at the news of a social media print magazine, The Social Media Monthly . However, when the editor of the publication begins the introduction of his new creation by writing “…first print (yes, print)…” in his first … Continue reading

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